We Won!
At this year’s European Search Awards ceremony in Portugal, we took first place in the BEST USE OF SEARCH – TRAVEL / LEISURE (PPC): SMALL category.
This is a major international recognition of our work, expertise and approach to complex digital projects, where we seek solutions that focus not only on clicks but above all on tangible business results.
150+ Brands, One Effective System
We impressed the jury with the Precision Over Automation: Scaling 150+ Travel Brands campaign, which we manage for our client HUD d.o.o.
The challenge was anything but simple. Managing more than 150 travel brands requires a clear structure, precise control over data and carefully considered campaign optimisation. Instead of relying blindly on automation, we built a system that enables effective scaling while maintaining a focus on profitability.
The combination of precision, structure and a strategic approach was one of the key reasons the project impressed the European expert jury.
The Project That Impressed the Jury
In its assessment, the jury highlighted the complexity of the project and the way we brought the fragmented structure of numerous brands together into a unified, results-focused system:
“Kokos Agency took on a truly complex challenge, transforming a fragmented multi-brand structure into an organised system focused on profitability. They achieved this with operational excellence that deserves the highest praise.”
This recognition means even more to us because it comes from an independent international jury and confirms the approach we build at Kokos every day.
A Success Built on Teamwork and Excellent Collaboration
A successful project is never built on a single campaign or one good idea. It is built by people, extensive testing, analysis, optimisation and, above all, excellent collaboration between the agency and the client.
On this occasion, we would once again like to thank Tilen Zorman from HUD d.o.o. for his trust and excellent collaboration throughout the project.
And, of course, to the team who brought it all the way to European gold.
Well done, Dorjan. Well done, team. Well done, Kokos!
